Our company

Caponigro Public Relations (CPR) is a quality-driven media relations, event PR and crisis-management firm focused on achieving positive results for our clients. We are highly regarded for our results-oriented, measurement-based operations and the
experience and professionalism of our staff.

Caponigro PR is unique in the PR industry due to our commitment to continuous improvement and the adoption of quality standards that benefit our clients. We are the only public relations firm in North America to achieve ISO 9001:2000 certification, reflecting the company’s commitment to a quality system that provides detailed processes, measurability and employee development.

CPR clients rate our performance very highly. We regularly conduct Client Satisfaction Surveys as part of our ISO Quality System. Our scores are near excellent in every category, including “commitment to excellence,” “responsiveness,” “initiative,” “enthusiasm” and “chemistry.” Our overall scores average a 4.6 out of a best-possible 5.0. When clients were asked whether they would recommend our firm, with 4.0 being a best-possible “strongly recommend,” our average score from all clients was 3.94.

Our media relations expertise is evidenced by the coverage we’ve obtained on behalf of clients in virtually all major media. Our clients have been featured in The New York Times, E! Entertainment Television, CNBC, USA Today, The Wall Street Journal, Fox News Channel, Country Music Television, Motor Trend Television, as well as in local markets throughout the United States. We also have outstanding relationships with all Detroit-area news media outlets as demonstrated by the fact that many of them have hired us for their own public relations projects.

Our team of professionals has expertise in a wide variety of industries. We routinely work on behalf of clients in the automotive, manufacturing, financial services, healthcare, entertainment -- including concerts and events, hospitality and food service, and home improvement industries. Our clients include OEMs, automotive suppliers and Fortune 500 companies, as well as small-to-midsize companies and organizations.